page.title=Achievements drive engagement in Doctor Who: Legacy
page.metaDescription=The Tiny Rebel Games integrated achievements and cloud services from Google Play games services into the award-winning Doctor Who: Legacy game, under license from BBC Worldwide.
page.tags="developerstory", "games", "googleplay"
page.image=images/cards/distribute/stories/doctor-who-legacy.jpg
page.timestamp=1456431511

@jd:body


<h3>Background</h3>

<div class="figure" style="width:113px">
  <img src="{@docRoot}images/distribute/stories/doctor-who-legacy-icon.png"
  height="113" />
</div>

<p>
  The Tiny Rebel Games team has a combined experience of over 35 years in
  creating blockbuster console, PC, and mobile games in the areas of production,
  design, marketing, social media, PR, and distribution.
</p>

<p>
  They are the publisher and co-developer (along with Seed Studio in Taiwan) of
  the award-winning
  <a class="external-link"
  href="https://play.google.com/store/apps/details?id=com.tinyrebel.doctorwholegacy">
  Doctor Who: Legacy</a> game, under license from BBC Worldwide.
</p>

<h3>What they did</h3>

<p>
  Tiny Rebel Games integrated achievements and cloud services from Google
  Play games services into Doctor Who: Legacy. Achievements were supported with
  beautifully designed and customized badges to encourage players to unlock. To
  delight users with quick wins, achievements can be unlocked from within the
  first play session. In addition, percentage progress updates keep players
  motivated.
</p>

<h3>Results</h3>

<div class="figure" style="width:237px">
  <img
   src="{@docRoot}images/distribute/stories/doctor-who-legacy-screenshot.png"
   srcset=
  "{@docRoot}images/distribute/stories/doctor-who-legacy-screenshot.png 1x
  {@docRoot}images/distribute/stories/doctor-who-legacy-screenshot_2x.png 2x">
  <p class="img-caption">
    Beautifully designed achievements badges encourage unlock
  </p>
</div>

<p>
  After integrating achievements, Tiny Rebel Games saw a dramatic increase in
  daily revenues as a result of an increase in daily installs and the average
  revenue per install
</p>

<p>
  Some key metrics include:
  <ul>
    <li>Average <b>daily revenue increased 108 percent</b> from the 30 days
    before to the 30 days after integrating Google Play games services.</li>
    <li>30-day <b>average revenue per install increased 53 percent</b> after
    implementation.</li>
    <li>Among achievement earners, <b>integration increased daily average
    revenue per user by ~33 percent</b>.</li>
  </ul>
</p>

<p>
  "Google Play has been a tremendous partner of ours in our launch and support
  of Doctor Who: Legacy, which to date remains our most successful platform in
  terms of downloads and revenue. Integration of cloud services and achievements
  dramatically improved our daily revenues and we continue to look to add
  additional services like the newly announced Google Quests," says Susan
  Cummings, CEO and Executive Producer at Tiny Rebel Games.
</p>

<p>
  See examples of how Tiny Rebel Games integrated Google Play games services
  achievements into the
  <a href="{@docRoot}shareables/stories/TinyRebel_DoctorWhoLegacy_gpgs.pdf">
  UI of Doctor Who: Legacy</a>.
</p>

<h3>Get started</h3>

<p>
  Find out how to add
  <a href="https://developers.google.com/games/services/common/concepts/achievements">achievements</a> to your games and discover more about
  <a href="https://developer.android.com/distribute/engage/game-services.html">
  using Google Play games services</a> in your games to increase player
  engagement and revenues.
</p>