page.title=Engage Users in Their Language
page.metaDescription=Use the App Translation Service to maximize the amount of people who can install and engage with your app.
page.tags="app translation service, translation, localization"
page.image=/images/gp-listing-3.jpg

@jd:body

<div class="figure">
  <img src="{@docRoot}images/gp-listing-3.jpg" style="width:512px;">
</div>
<p>
  Translating your app's store description, user interface text, and in-app
  purchase products into multiple languages maximizes the amount of people
  who can install, engage with, and recommend it.
</p>

<div class="headerLine">
  <h2 id="before-translation">Before You Translate</h2>
</div>

<p>
  Translation is one of the final steps in localization. For more detailed
  information about the localization process, refer to the following documentation:
</p>

<ul>
  <li>
    <a href="https://developer.android.com/distribute/tools/localization-checklist.html">
    Localization Checklist</a>
  </li>

  <li>
    <a href="http://developer.android.com/guide/topics/resources/localization.html">Localizing
    with Resources</a>
  </li>

  <li>
    <a href="http://developer.android.com/training/basics/supporting-devices/languages.html">
    Supporting Different Languages</a>
  </li>
</ul>

<div class="headerLine">
  <h2 id="translate">How to Translate</h2>
</div>

<p>
  While translating your store listing and universal app campaign ads (if you have any) can make
  your app more discoverable, providing a translated user interface and in-app purchase products
  can maximize user engagement and retention. Depending on your budget, there are several
  options available:
</p>

<ul>
  <li>
    <strong>Use the Google Play App Translation Service</strong>: For your convenience, Google Play
    provides an <a href="https://support.google.com/l10n/answer/6359997">App Translation Service</a>
    that is integrated directly into the <a href="https://support.google.com/l10n/answer/6341304">
    Developer Console</a> and <a href="https://support.google.com/l10n/answer/6341928">Android
    Studio</a>. Using this professional, human service, you can order translations for your app,
    store listing text, in-app purchase products, and universal app campaign ads all in one go.
    You’ll get instant estimates from multiple vendors, all with the convenience of ordering and
    paying online.
  </li>

  <li>
    <strong>Do it yourself</strong>: If you or your colleagues know the target languages, you can
    translate everything yourself using any text editor, or you can use the
    <a href="http://tools.android.com/recent/androidstudio087released">Android Studio Translation
    Editor</a>.
  </li>

  <li>
    <strong>Use a third-party translation service</strong>: You can use a translation service
    that is offered by one of the many translation companies available online.
  </li>
</ul>

<p style="clear:both">
</p>

<div class="headerLine">
  <h2 id="related-resources">Related Resources</h2>
</div>

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