1page.title=Offer Over-the-air Installs 2page.metaDescription=Let users send your app directly to their devices when they sign in with Google. 3page.tags="google", "identity", "installs" 4page.image=images/cards/google-sign-in_2x.png 5 6 7@jd:body 8 9<p>Google sign-in is a trusted registration system that's familiar to users and 10consistent across devices. With minimal effort, you can improve your sign-in conversion 11with a fast and secure authentication option for users. And by using Google sign-in, 12you can offer users the option to send your app directly to their Android devices when 13they sign-in, without the need for them to visit the Play store. Using this approach, 14some developers have seen app installation acceptance rates of 40%.</p> 15 16<p>Get started with <a href="https://developers.google.com/identity/sign-in/android/"> 17Google sign-in for Android</a> and then enable <a 18href="https://developers.google.com/identity/sign-in/web/android-app-installs">over-the-air 19installs</a> for your web site.</p> 20 21<div class="wrap"> 22 <div class="cols" style="margin-top:2em;"> 23 <div class="col-8of12 col-push-1of12"> 24 <img src="{@docRoot}images/distribute/ota-installs.gif"> 25 </div> 26 </div> 27</div> 28 29 30<h2>Tips</h2> 31 32<ul> 33 <li>Adding Google sign-in to your app can increase conversions by reducing the burden 34 and friction of sign-in, while helping users keep their accounts secure.</li> 35 <li>Focus on the quality of your app to ensure that it passes the quality threshold for 36 over-the-air installation.</li> 37 <li>Measure impressions of the Android install prompt, installs, and success rate by 38 day, week, and month with Platform Insights.</li> 39</ul> 40 41 42<h2 style="clear:both" id="related-resources">Related Resources</h2> 43 44<div class="resource-widget resource-flow-layout col-13" 45 data-query="collection:distribute/users/otas" 46 data-sortorder="-timestamp" 47 data-cardsizes="9x3" 48 data-maxresults="4"> 49</div> 50 51 52
